« PRE$IDEBT | Main | The Richest 1% in the World »
January 15, 2012
Trader Joe aka "Theo Albrecht of the Afrika Korps"
Theo Albrecht was also a former soldier in Hitler’s army. Albrecht spent his military service in the Afrika Korps under General Erwin Rommel.Trader Joe’s will not admit that Albrecht or his family ever owned the grocery chain. It will also not concede that Joe Coulombe founded the business. The corporate Web site describes only a fantasy merchant named “Trader Joe” who opened the first store. Employees can be fired if they speak to a journalist about their job, and the corporation refuses to name the providers of the 3,000 or so Trader Joe’s-brand items on its shelves.... In another magazine Coulombe discovered that the earth’s biosphere was threatened. Overnight, he says, he became a self-professed “Green” and spliced the health food store and the gourmet store onto Trader Joe’s. -- Enchanted Aisles - Features - Los Angeles magazine
Posted by gerardvanderleun at January 15, 2012 5:41 PM. This is an entry on the sideblog of American Digest: Check it out.
Your Say
When I was a kid, our TV repairman was a former radar operator for the Luftwaffe.
That was back when we still had TV repairmen.
Posted by: Anonymous at January 15, 2012 6:20 PM
Posted by Anonymous at January 15, 2012 6:20 PM
Just keeping a low profile here...
Posted by: rickl at January 15, 2012 6:23 PM
Hände hoch Anonymous!
Posted by: Peccable at January 16, 2012 3:44 AM
"...at Trader Joe’s we get genuine, convivial employees whose relationship with their stores exhibits the kind of intimacy most of us share only with our smartphones."
And it's "moderately liberal."
Gee, I feel better about myself just from reading the Fearless Flyer. Hip for the masses.
Posted by: Rob De Witt at January 16, 2012 10:36 AM