How Ads Got "Woke"
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WHEN in the course of human Events, it becomes necessary….
Welcome to the New American Digest: 2001-2022
After scanning its face again and again,
I began to scale it, picking my holds
With intense caution. About half-way
To the top, I was suddenly brought to
A dead stop, with arms outspread
Clinging close to the face of the rock
Unable to move hand or foot
Either up or down. My doom
Appeared fixed. I MUST fall.
There would be a moment of
Bewilderment, and then,
A lifeless rumble down the cliff
To the glacier below.
My mind seemed to fill with a
Stifling smoke. This terrible eclipse
Lasted only a moment, when life blazed
Forth again with preternatural clearness.
I seemed suddenly to become possessed
Of a new sense. My trembling muscles
Became firm again, every rift and flaw in
The rock was seen as through a microscope,
My limbs moved with a positiveness and precision
With which I seemed to have
Nothing at all to do.
My head knocks against the stars.
My feet are on the hilltops.
My finger-tips are in the valleys and shores of
universal life.
Down in the sounding foam of primal things I
reach my hands and play with pebbles of
destiny.
I have been to hell and back many times.
I know all about heaven, for I have talked with God.
I dabble in the blood and guts of the terrible.
I know the passionate seizure of beauty
And the marvelous rebellion of man at all signs
reading “Keep Off.”
My name is Truth and I am the most elusive captive
in the universe.
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What ads?
I love how internet ads all feature attractive women who neither appear beneath the link nor have anything to do with the product. Knowing this keeps me from clicking on the link.
Pet peeve. An example is the local bank, it is a local bank, a few branches in adjoining towns. And on the South Shore of MA, it the area the Irish, Italians moved to from Boston. Very white, all the towns here are over 90% white.
So on all the literature from or at the bank, Negros; some Asians, some brown skins and more than half women. There are some white women, they are always with a black man. Some white children, shown with their parents; black or brown and sometimes Asian (sometimes they forget to show the white mother).
But white males are not seen. Are. Not. Seen.
The only ad I saw from that bank that had a white male, and only white people, was the TV ad trying to dredge up folks that had over $50K in ‘disposable funds’ to hand over for investment management.
Pet peeve.
This made me SO happy!
https://youtu.be/0rLhJZTHYo4
https://uploads.disquscdn.com/images/d52dcb605a1749473c93bacb859089a6ad08537cafddbc96e0da8d21fcd4b9bf.jpg