October 2, 2008
NYT Circulation - The Starbucks FactorSpeaking of starving the weeds, the New York Times has a circulation of 1,077,256 from info I found on the web (fortunately declining). I noticed that my local Starbucks (central valley California) carried the NYT. So I enquired with management who said they were required to purchase 10 copies a day it was part of Starbucks image I was told. We have four Starbucks and it was the same in all. If all US Starbucks stores are forced to carry 10 copies and there are 11,434 Starbucks in the US that alone represents 10.6% of the NYT circulation. If all stores world wide (16,226) were forced to carry the NYT it would represent 15.1% of their circulation. I don't normally agree with secondary boycotts, but if those who want to impact left wing media would write Starbuck about there policy, it might make a difference. I take my business elsewhere. - From a comment on a previous item
Posted by Vanderleun at October 2, 2008 12:19 PM. This is an entry on the sideblog of American Digest: Check it out.