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February 6, 2014

Coke Adds Life

coca-cola-swastika-fob.jpg

The Coca-Cola employees who were conscripted into the army
became vital in helping to install the 64 military bottling plants and distributing the 10 billion drinks required to stock the various US bases and fleet throughout the war. As such these company conscripts or Coca-Cola Colonels as they became known were granted Technical Observer status, equal to that of qualified military technicians, and never saw front line action. A sweet posting by more than one definition. Coca-Cola Revealed: Part 1 - Santa, Playboy and Nazis

Posted by gerardvanderleun at February 6, 2014 7:52 AM. This is an entry on the sideblog of American Digest: Check it out.

Your Say

The US Navy lived on fuel oil and coffee.


There are the three 'B's of warfare - beans, boots, and bullets. Logistics are the key and if you cannot provide those three necessities you may as well give up. The USA has been stellar at meeting logistics ever since it became a grown-up nation and that logistics tail is what enables the USA to project power to the teeth.


Go take a search of US Navy refueling efforts from the time of coal pre-WWI to the present and you will see a history of very intelligent people addressing a problem and mastering it so that by WWII a fleet could stay at sea far from established bases and remain an offensive force.


George Washington's greatest enemy was not the Royal Army, it was supply.

Posted by: Mikey NTH at February 6, 2014 7:25 PM

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