Fox continues to dominate cable. And with good reason....
Fox News Will Use These Table-Sized Tablets to Report on the Internet in Real Time:Today, Fox News anchor Shepard Smith unveiled Fox's new breaking news studio, called the News Deck. The plan is to break all kinds of paradigms by putting the internet on TV.
"Just like you, we get our news across multiple platforms," Smith says during the tour. "And this is the place where viewers can watch us sort it all out as it happens." In other words, those 55-inch touchscreens littered around the stage? They'll be used by news staff to scan social media and the web in real time, so that Fox News can finally be faster than CNN at reporting unverified breaking news from Twitter.
"We're trying to fuse this old way of doing TV news with this new reality, which is smartphones, apps, the internet, your computer," senior executive producer Kim Rosenberg says. Because we use smartphones and computers for all of our info now, Fox is putting a pumpkin patch of giant smartphones on its broadcast set. BOOM. TV is relevant again.
The News Deck—I get the Holodeck thing I guess, but Command Center is always a better choice—is complemented by a 38-foot-long video wall that Smith says is going to be used as a tool for showing photos and video. "I can take this lady who's been evacuating from a hurricane zone and move it over here," Smith says, moving a photo across the wall with a remote control.Posted by gerardvanderleun at October 7, 2013 1:59 PM