Vespa's re-releasing a techno-update of its classic scooter. I think. And the way it does it is by pointing back to the origin of all things cool, the 1960s. To wit:
"The fashion, the design, the cinema, music, all contributes to ribaltare social conventions that seemed immutable and confer knowledge to a new one, extraordinary social subject: the young people. The movements of the student contestazione, begin you to the end of years' 60, shake Europe."On the great screen great titles prevail them like Taxi Driver, saga de the Godfather, the Hunter. The Rock conquest the world falling apart itself in thousand various traditions: Led Zeppelin, Pink Floyd, CSN&Y, Genesis is flagmen of the many rivoli that compose the sonorous column of the decade that is begun with the issolution of the Beatles.
Vespa, as always it has made in its history, does not follow the change but it accompanies it, often it anticipates it, addressing explicitly to the boys protagonists of those turbulent and extraordinarily fertile years." Vespa Official Web site
Ah, the fertile years. Extraordinary and not just in language alone.
Ah! The 1960s. Two Vespas, its summer in Europe, girlfriend and I buzz around Bavaria, the Austrian Alps, and finally east to Amsterdam where we were "lid" members of a hostel. Still have the tickets. Eventually shipped the Vespas back to the states and rode them for several years. They were great machines, but a little light in the front end. One day we were tooling around Amsterdam, riding double, and I got on it a little too hard coming out of a stop light. The front end came up in my face and girlfriend wound up on her butt in the middle of the street.
Posted by: John Hinds at July 31, 2007 7:01 PMVespa-pa-pa-pa-pa-pa-pa-pa-pa!
http://www.youtube.com/watch?v=ffKpGbMU8ns
Posted by: Mumblix Grumph at July 31, 2007 11:08 PM"It is impossible to speak in such a way that you cannot be misunderstood." -- Karl Popper N.B.: Comments are moderated to combat spam and may not appear immediately. Comments that exceed the obscenity or stupidity limits will be either edited or expunged.